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İş Modeli Kanvası: Bu basit modelle işinizin gelişmesine izin verin
Paperback
ISBN13: 9782808601993
Publisher: Klincksieck
Published: Jan 20 2023
Pages: 32
Weight: 0.09
Height: 0.07 Width: 5.06 Depth: 7.81
Language: Turkish
İş Modeli Kanvası'nın (BMC olarak da bilinir) özünü bu pratik ve özlü kitapla sadece 50 dakikada anlayın. İş Modeli Kanvası, şirketlerin değer yaratabilmesi, sunabilmesi ve yakalayabilmesi için yeni iş modellerini kavramsallaştırmak ve mevcut olanları belgelemek için kullanılan bir araçtır. Böylece kullanıcıların soyut fikirleri iş modellerine ve iş planlarına dönüştürmelerini sağlar. Bu kitap, temel ortaklıklar, maliyet yapısı ve gelir akışları dahil olmak üzere tipik bir işletmenin operasyonlarına kullanışlı bir giriş sağlar. İş Modeli Kanvasını kullanarak bu faktörleri nasıl belirleyeceğinizi öğrenmekle kalmayacak, aynı zamanda gerçek hayattan vaka çalışmalarını inceleyecek, aracın nispeten statik analizi de dahil olmak üzere eksikliklerini keşfedecek ve BCG büyüme payı matrisi ve Porter'ın beş gücü gibi ilgili modeller hakkında bilgi edineceksiniz.
İş Modeli Kanvası Hakkında: İş Modeli Kanvası, yeni bir ürünün, girişimin veya sürecin başlatılmasına rehberlik edebilecek son derece faydalı bir araçtır. Başarısı ve etkinliği, tek başına veya ekipler halinde kullanımını kolaylaştıran basitliği ve açıklığından kaynaklanmaktadır. Bu kitapta, İş Modeli Tuvali'nin size nasıl yardımcı olabileceğini keşfedecek, devrim niteliğindeki, ezber bozan fikirleri nasıl uygulanabilir hale getireceğinizi öğrenecek ve sonuçları işinizi canlandırmak veya basamakları tırmanmak için kullanacaksınız. Yöntemin faydalarının ve olası dezavantajlarının net bir şekilde açıklanması, pratik bir vaka çalışmasının tartışılması ve ilgili modellere giriş, yaklaşımınızı durumunuza göre uyarlamanız için gereken araçları sağlar.
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