Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
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  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Strategic Design: 8 Essential Practices Every Strategic Designer Must Master

Strategic Design: 8 Essential Practices Every Strategic Designer Must Master

Calabretta, Giulia
Gemser, Gerda
Karpen, Ingo

Paperback

Industrial Design

Currently unavailable to order

ISBN10: 9063694458
ISBN13: 9789063694456
Publisher: Bis Publishers
Published: Dec 6 2016
Pages: 228
Weight: 1.50
Height: 0.80 Width: 7.40 Depth: 9.50
Language: English
Design professionals' in innovation are no longer just executors of new product and/or service design briefs but are increasingly involved in the crafting of these briefs and in the strategic decisions leading to these briefs. Their rol is growing towards a more strategic one. In order to effectively play this role, design professionals need to master a set of strategic practices - i.e., routinized actions and ways of working. However, many designers lack knowledge on specific practices for acting effectively on a strategic level in innovation projects.

This book introduces eight strategic design practices. These practices help the design professionals become familiar with effective tools for strategic innovation projects and give them a set of guidelines for easily and quickly applying these practices and tools.

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