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The Mom Test: How to Talk to Customers & Learn If Your Business Is a Good Idea When Everyone Is Lying to You
Paperback
Publisher Price: $19.99
Publisher: Authors Equity
Published: Jan 1 2030
Pages: 144
Language: English
- Ask questions that uncover real problems (not compliments)
- Recognize false positives before they cost you months of work
- Separate customer opinions from actual evidence
- Validate ideas without pitching or selling
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