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Disability and Digital Marketing
Hardcover
Series: Routledge Studies in Marketing
Business GeneralMarketingGeneral Sociology
ISBN13: 9781032690889
Publisher: Routledge
Published: Jun 13 2025
Pages: 166
Weight: 0.94
Height: 0.44 Width: 6.14 Depth: 9.21
Language: English
This book explores how digital marketing can drive disability inclusion in consumer culture by addressing accessibility, representation, and research methodologies. It inspires marketers, researchers, and advocates to adopt more inclusive and socially conscious marketing practices.
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