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Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
What Makes Your Brain Happy and Why You Should Do the Opposite: Updated and Revised

What Makes Your Brain Happy and Why You Should Do the Opposite: Updated and Revised

Paperback

CognitionGeneral Psychology

ISBN10: 1633883493
ISBN13: 9781633883499
Publisher: Prometheus Books
Published: Feb 13 2018
Pages: 335
Weight: 0.80
Height: 1.00 Width: 6.00 Depth: 8.90
Language: English
Science writer David DiSalvo distills the latest research on how our brains work into easy-to-understand lessons that will give average readers insights into their habitual behavior.This book reveals a remarkable paradox: what your brain wants is frequently not what your brain needs. In fact, much of what makes our brains happy leads to errors, biases, and distortions, which cloud our judgment and muddle our decision making. Science writer David DiSalvo presents evidence from evolutionary and social psychology, cognitive science, neurology, and even marketing and economics. And he interviews many of the top thinkers in psychology and neuroscience today. From this research-based platform, DiSalvo draws out insights that we can use to identify our brains' foibles and turn our awareness into edifying action. Ultimately, he argues, the research does not serve up ready-made answers, but provides us with actionable clues for overcoming the plight of our advanced brains and, consequently, living more fulfilled lives. Newly revised to include the latest research on the workings of the brain, What Makes Your Brain Happy is an essential tool for understanding yourself.

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General Psychology