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The Product Manager's Toolkit(r): Methodologies, Processes, and Tasks in Technology Product Management
Paperback
Series: Management for Professionals
Business GeneralManagementMarketing
ISBN13: 9783319842967
Publisher: Springer Nature
Published: May 8 2018
Pages: 207
Weight: 0.72
Height: 0.48 Width: 6.14 Depth: 9.21
Language: English
This book provides a consistent and holistic managerial approach to product management and presents a practical and comprehensive methodology (roles, processes, tasks, and deliverables) that covers all aspects of product management. It helps students of product management, product management practitioners, product management organizations, and corporations understand the value, theory, and implementation of product management. It outlines a practical approach to clarify role definitions, identify responsibilities, define processes and deliverables, and improve the ability to communicate with stakeholders. The book details the fundamentals of the Blackblot Product Manager's Toolkit(R) (PMTK) product management methodology, a globally adopted best practice.
1 different editions
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The Product Manager's Toolkit(r): Methodologies, Processes, and Tasks in Technology Product Management
Steinhardt, Gabriel
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