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Role of Explainable Artificial Intelligence in E-Commerce
Hardcover
Series: Studies in Computational Intelligence, Book 1094
Business GeneralGeneral Computers
ISBN13: 9783031556142
Publisher: Springer
Published: Apr 26 2024
Pages: 135
Weight: 0.84
Height: 0.38 Width: 6.14 Depth: 9.21
Language: English
The technological boom has provided consumers with endless choices, removing the hindrance of time and place. Understanding the dynamic and competitive business environment, marketers know they need to reinforce indestructible customer experience with the support of algorithmic configurations to minimize human intrusion. World Wide Web (WWW) and online marketing have changed the way of conducting business; with artificial intelligence (AI), business houses can furnish a customized experience to fulfil the perceived expectation of the customer.
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