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Pathways to Public Relations: Histories of Practice and Profession
Hardcover
Series: Routledge New Directions in PR & Communication Research
Business GeneralMarketingGeneral World History
ISBN13: 9780415660358
Publisher: Routledge
Published: Apr 17 2014
Pages: 392
Weight: 1.72
Height: 1.10 Width: 6.10 Depth: 9.40
Language: English
Pathways to Public Relations provides a synthesis of a complicated arena that no other edited volume has attempted. With its wide range of historical perspectives and multiple levels of analysis that fully contextualizes public relations, this book showcases a range of cultural and contextual aspects from a diverse range of historians active within the public relations field.
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