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The Nursery Rhyme Conundrum: The biases and blind spots that harm our marketing decisions
Hardcover
Business GeneralMarketingGeneral Psychology
ISBN13: 9781970749908
Publisher: Roger Jackson & Dr. Tim Holmes
Published: Nov 11 2025
Pages: 194
Weight: 1.15
Height: 0.69 Width: 6.00 Depth: 9.00
Language: English
Sorry. Your own brain is one of your biggest marketing problems.
We marketers and business owners love to analyse how our customer make irrational decisions - but ignore the scary fact that we ourselves are just as flawed.
This isn't another how-to. It's a revealing look at the science proven biases and mental blind spots that sabotage our work
- Why you can't objectively judge your own ideas
- How groupthink and tribal loyalty steer you wrong
- The uncomfortable truth about myside bias
- Why AI may be making bad thinking worse
This book won't be a comforting read. But it will make you a better marketer.
1 different editions
Also available
The Nursery Rhyme Conundrum: The biases and blind spots that harm our marketing decisions
Jackson, Roger
Holmes, Tim
Paperback
Also from
Jackson, Roger
The Nursery Rhyme Conundrum: The biases and blind spots that harm our marketing decisions
Jackson, Roger
Holmes, Tim
Paperback
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