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The Language of Food: A Linguist Reads the Menu

The Language of Food: A Linguist Reads the Menu

Paperback

Food WritingLinguistics

Publisher Price: $16.99

ISBN10: 0393351629
ISBN13: 9780393351620
Publisher: W. W. Norton & Company
Published: Oct 13 2015
Pages: 256
Weight: 0.45
Height: 0.70 Width: 5.40 Depth: 8.10
Language: English

Why do we eat toast for breakfast, and then toast to good health at dinner? What does the turkey we eat on Thanksgiving have to do with the country on the eastern Mediterranean? Can you figure out how much your dinner will cost by counting the words on the menu?

In The Language of Food, Stanford University professor and MacArthur Fellow Dan Jurafsky peels away the mysteries from the foods we think we know. Thirteen chapters evoke the joy and discovery of reading a menu dotted with the sharp-eyed annotations of a linguist. Jurafsky points out the subtle meanings hidden in filler words like rich and crispy, zeroes in on the metaphors and storytelling tropes we rely on in restaurant reviews, and charts a microuniverse of marketing language on the back of a bag of potato chips.

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