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Introduction to Digital Economics: Foundations, Business Models and Case Studies

Introduction to Digital Economics: Foundations, Business Models and Case Studies

Paperback

Series: Classroom Companion: Business

Business GeneralManagement

ISBN10: 3030782395
ISBN13: 9783030782399
Publisher: Springer
Published: Aug 14 2022
Pages: 353
Weight: 1.15
Height: 0.77 Width: 6.14 Depth: 9.21
Language: English
Innovations and developments in technology have laid the foundations for an economy based on digital goods and services--the digital economy. This book invites students and practitioners, to take an in-depth look at the impact that technological innovations such as social media, cryptocurrencies, crowdsourcing, and even online gaming is having on today's business landscape. Learn about the various business models available for the digital economy, including the business models used by Bitcoin, Spotify, Wikipedia, World of Warcraft, Facebook, and Airbnb.

Also from

ØVerby, Harald

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Business General