Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
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  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Inside the Nudge Unit: How Small Changes Can Make a Big Difference

Inside the Nudge Unit: How Small Changes Can Make a Big Difference

Halpern, David

Paperback

General PsychologySelf-Help

Currently unavailable to order

ISBN10: 0753556553
ISBN13: 9780753556559
Publisher: Wh Allen
Published: Oct 1 2016
Pages: 352
Weight: 0.60
Height: 1.10 Width: 4.90 Depth: 7.70
Language: English
Behavioral scientist Dr. David Halpern heads up the UK government's Nudge Unit, the world's first government institution that uses behavioral economics to examine and influence human behavior, to nudge us into making better decisions. Seemingly small and subtle solutions have led to huge improvements across tax, healthcare, pensions, employment, crime reduction, energy conservation, and economic growth. Adding a crucial line to a tax reminder brought forward millions in extra revenue; refocusing the questions asked at the job center helped an extra 10% of people go off their benefits and back into work; prompting people to become organ donors while paying for their car tax added an extra 100,000 donors to the register in a single year. Now David Halpern and the Nudge Unit will help you to make better choices and improve your life. The Nudge Unit has attracted widespread media and public interest--large pieces have run in the New York Times and Economist; and it's been subject to case studies and reviews by the Harvard Business School and Goldman Sachs.

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