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The International Business Environment and National Identity
Hardcover
Series: Routledge Studies in International Business and the World Ec
ISBN13: 9781138667266
Publisher: Routledge
Published: Aug 21 2017
Pages: 180
Weight: 0.90
Height: 0.70 Width: 6.10 Depth: 9.10
Language: English
The International Business Environment and National Identity is based on interviews with Russian and British business travellers whose views on their national identity and the role of global business in shaping it offer a new insight on our understanding of the impact of global forces on contemporary society.
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