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The International Business Environment and National Identity
Paperback
Series: Routledge Studies in International Business and the World Ec
ISBN13: 9780367877804
Publisher: Routledge
Published: Dec 5 2019
Pages: 180
Weight: 0.59
Height: 0.41 Width: 6.00 Depth: 9.00
Language: English
The International Business Environment and National Identity is based on interviews with Russian and British business travellers whose views on their national identity and the role of global business in shaping it offer a new insight on our understanding of the impact of global forces on contemporary society.
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