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Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Hospitality Sales and Promotion

Hospitality Sales and Promotion

Hardcover

Business GeneralMarketing

ISBN10: 113843275X
ISBN13: 9781138432758
Publisher: Routledge
Published: Jul 28 2017
Pages: 336
Weight: 1.18
Height: 0.81 Width: 5.50 Depth: 8.50
Language: English
A guide for managers in the hospitality industry wanting to achieve maximum profits from their sales promotions. It discovers: market segments and groups; how you can reach them effectively; the secrets of successful public relations; and new and traditional technologies; from direct mail to using the Internet to maximum advantage.

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Business General