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Silicon Valley Made in Germany: Was Sie Von Erfolgreichen Unternehmen Der New Economy Lernen Können
Paperback
Series: Xbusiness Computing
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ISBN10: 3528057475
ISBN13: 9783528057473
Publisher: Vieweg+teubner Verlag
Published: Sep 15 2000
Pages: 291
Weight: 1.05
Height: 0.62 Width: 6.69 Depth: 9.61
Language: German
ISBN13: 9783528057473
Publisher: Vieweg+teubner Verlag
Published: Sep 15 2000
Pages: 291
Weight: 1.05
Height: 0.62 Width: 6.69 Depth: 9.61
Language: German
Ein Blick auf die Aktienkurse zeigt: Im Neuen Markt trennt sich derzeit die Spreu vom Weizen. Worauf kommt es an, damit eBusiness Unternehmen und neu gegründete Firmen der New Economy langfristig erfolgreich am Markt agieren?
Das Buch zeigt durch viele Beiträge von erfolgreichen, deutschen eBusiness-StartUps die kritischen Erfolgsfaktoren für Existenzgründer der New Economy auf. Die einzelnen Lebensphasen eines Unternehmens, wie Idee, Gründung, Börsengang, Wachstum etc. werden umfassend beschrieben und analysiert. Die Autoren stellen in ihren Erfahrungsberichten u.a. dar, wie Ideen zielführend systematisiert werden, welche Herausforderungen in einer frühen Phase der Gründung zu meistern sind, welche Voraussetzungen einer Aufnahme von Venture Capital zu Grunde liegen und wie ein Börsengang zielgerichtet geplant wird. Darüber hinaus werden Managementinstrumente zur strategischen Steuerung von StartUp-Unternehmen beschrieben und ein Einblick in die Aktivitäten von Business Angels in Deutschland gegeben.
Das Buch zeigt durch viele Beiträge von erfolgreichen, deutschen eBusiness-StartUps die kritischen Erfolgsfaktoren für Existenzgründer der New Economy auf. Die einzelnen Lebensphasen eines Unternehmens, wie Idee, Gründung, Börsengang, Wachstum etc. werden umfassend beschrieben und analysiert. Die Autoren stellen in ihren Erfahrungsberichten u.a. dar, wie Ideen zielführend systematisiert werden, welche Herausforderungen in einer frühen Phase der Gründung zu meistern sind, welche Voraussetzungen einer Aufnahme von Venture Capital zu Grunde liegen und wie ein Börsengang zielgerichtet geplant wird. Darüber hinaus werden Managementinstrumente zur strategischen Steuerung von StartUp-Unternehmen beschrieben und ein Einblick in die Aktivitäten von Business Angels in Deutschland gegeben.
Das Buch stellt spannend und gleichermassen analytisch dar, was man man von wirklich erfolgreichen Unternehmen der New Economy lernen kann. Ein hochkarätiger Ratgeber für alle, die neu gegründete Internet Firmen langfristig sichern oder das klassische Stammgeschäft um erfolgreiche Business-Komponenten in den Neuen Märkten ergänzen wollen.
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