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Existenzgründung It: Selbstständigkeit Für It-Professionals -- Alles Was Sie Wissen Müssen
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ISBN10: 3528257121
ISBN13: 9783528257125
Publisher: Vieweg+teubner Verlag
Published: Dec 12 2003
Pages: 201
Weight: 0.78
Height: 0.46 Width: 6.69 Depth: 9.61
Language: German
ISBN13: 9783528257125
Publisher: Vieweg+teubner Verlag
Published: Dec 12 2003
Pages: 201
Weight: 0.78
Height: 0.46 Width: 6.69 Depth: 9.61
Language: German
Nach der Boomphase der New Economy finden sich viele Firmen und Mitarbeiter in der Real Economy wieder. Dabei sind viele bestens ausgebildete, hochmotivierte und erfahrene IT-ler mit einer unerwarteten Situation konfrontiert. Mit diesem Buch werden Sie Ihre IT-Expertise sinnvoll in eine neue berufliche Zukunft einbringen und damit wirtschaftlich erfolgreich sein können. Alle Phasen des neuen Lebensabschnitts sollen Ihnen gelingen, von der Existenzgründung bis zur Existenzsicherung Ihrer eigenen Firma! Mit diesem Ratgeber werden zunächst die notwendigen Grundkenntnisse bereitgestellt. Dabei geht es um alle Schritte der Firmengründung (Rechtsform, Business Plan, Organisation der Geschäftsprozesse etc.). Anhand von Beispielen aus verschiedenen Branchen erhält der Leser Ansatzpunkte für eigene Geschäftsideen und sieht, worauf es bei der Umsetzung ankommt. Schliesslich behandelt das Buch die Fragen eines punktgenauen Marketings, einschliesslich der Planung und Gestaltung eines zielgrupppengerechten Web-Auftritts.
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