• Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Corporate Communications: Convention, Complexity and Critique

Corporate Communications: Convention, Complexity and Critique

Hardcover

Business GeneralMarketing

ISBN10: 1412931029
ISBN13: 9781412931021
Publisher: Sage Publications Ltd
Published: Feb 28 2008
Pages: 264
Weight: 1.32
Height: 0.80 Width: 6.90 Depth: 9.60
Language: English
The field of corporate communications describes the practices organizations use to communicate as coherent corporate bodies. Drawing on the metaphor of the body and on a variety of theories and disciplines, Corporate Communications: Convention, Complexity and Critique challenges the idealized notion that organizations can and should communicate as unified wholes.

The authors pose important questions such as:
  • Where does the central idea of corporate communications come from?
  • What are the underlying assumptions of most corporate communications practices?
  • What are the organizational and ethical challenges of attempting truly ′corporate′ communication?
Clearly written with international vignettes and executive briefings, this book shows that in a complex world the management of communication needs to embrace multiple opinions and voices.

Also from

Christensen, Lars Thøger

Also in

Business General