Sign-In
Cart
Consumer Psychology (Unveiling the Intricacies of Consumer Behavior and Decision-Making): The Psychological Perspective of Consumers' Choices and Thei
Paperback
Series: Psychology, Book 8
Please select the version of book you would like to purchase.
ISBN13: 9798850651305
Publisher: Independently Published
Published: Mar 27 2024
Pages: 194
Weight: 0.59
Height: 0.41 Width: 6.00 Depth: 9.00
Language: English
Publisher: Independently Published
Published: Mar 27 2024
Pages: 194
Weight: 0.59
Height: 0.41 Width: 6.00 Depth: 9.00
Language: English
Consumer Psychology: The Psychological Perspective of Consumers' Choices and Their Psyche's Underlying Mechanisms in Consuming Processes by Ali Muattar offers a fascinating exploration of consumer psychology, shedding light on the intricate factors that influence consumers' choices and the underlying psychological mechanisms at play during the consuming process. Drawing on extensive research and psychological theories, Muattar comprehensively understands consumer behavior, decision-making processes, and the psychological drivers behind consumer choices. This book is a valuable resource for marketers, business professionals, students, and anyone interested in gaining insights into the fascinating world of consumer psychology. Within the pages of this book, readers will discover:
- An in-depth exploration of the psychological theories and frameworks that explain consumer behavior, helping marketers and businesses better understand their target audience.
- Insightful analysis of the cognitive processes, emotions, motivations, and social influences that shape consumers' choices and purchasing decisions.
- Examining the impact of branding, advertising, and consumer perception on buying behavior provides practical strategies to engage and influence consumers effectively.
- Exploration of consumer attitudes, values, and personality traits and their role in shaping consumer behavior, enabling businesses to develop targeted marketing approaches.
- Insights into the influence of culture, social class, and demographics on consumer psychology highlight the importance of understanding diverse consumer segments.
- Examining the role of technology, online platforms, and social media in shaping consumer behavior offers guidance on effective digital marketing strategies.
- Exploration of consumer satisfaction, loyalty, and post-purchase behavior, providing insights on building strong customer relationships and fostering brand advocacy.
- Real-life case studies and examples illustrate the practical application of consumer psychology principles, making the content relatable and engaging.
Also from
Muattar, Ali
Industrial-Organizational (I-O) Psychology: Enhancing Workplace Dynamics and Organizational Performance
Muattar, Ali
Paperback
$44.39
The Tales Glaciers Tell: The Signs of God in Nature and The Hidden Treasures of Historical Periods
Muattar, Ali
Paperback
$57.59
Blogging: Your Path to Success (A Comprehensive Guide to Thriving in the Digital World)
Muattar, Ali
Paperback
$23.99
SEO Basics (Hands-on Theory And Practice): Theoretical and Practical Aspects of SEO
Muattar, Ali
Paperback
$35.35
Be The First And Stand Till The Last: A Power-packed Guide for Aspiring Entrepreneurs Ready to Change the World
Muattar, Ali
Paperback
$23.99
Albatros Searching Phoenix: The tale of the impossible love of Cyborgs and human beings
Muattar, Ali
Paperback
$119.99
Stress: The Coping Mechanism (Mastering the Art of Stress Management for a Fulfilling Life)
Muattar, Ali
Paperback
$28.79
The Psychology Behind Loneliness: Understanding Personal Factors and Psychological Processes
Muattar, Ali
Paperback
$23.99
The Social Consequences Of Loneliness: Exploring its Impact on Relationships and Society
Muattar, Ali
Paperback
$26.39
Breaking the 2-Hour Barrier: Showcasing Human Potential and the Advances in Training and Technology
Muattar, Ali
Paperback
$27.59
Loneliness: The Social Psychology of Loneliness (Understanding, Coping, and Thriving in a Connected World)
Muattar, Ali
Paperback
$23.99
Special Education: Strategies, Challenges, and Success Stories (Empowering Students with Diverse Learning Needs)
Muattar, Ali
Paperback
$33.59
An Introduction to Psychology: Explore the Depths of Human Behavior and Cognition
Muattar, Ali
Paperback
$29.99
Also in
General Psychology
Slaying the Dragon: The History of Addiction Treatment and Recovery in America
White, William L.
Paperback
$29.99
Real Life Intuition: Extraordinary Stories from People Who Listen to Their Inner Voice
Barnum, Melanie
Paperback
$9.99
The Enneagram of Eating: How the 9 Personality Types Influence Your Food, Diet, and Exercise Choices
Gadd, Ann
Paperback
From $9.99
On Death and Dying: What the Dying Have to Teach Doctors, Nursers, Clergy, and Their Own Families
Kbler-Ross, Elisabeth
Kubler-Ross, Elisabeth
Paperback
$7.99
The Electromagnetic Brain: Em Field Theories on the Nature of Consciousness
Joye, Shelli Renée
Paperback
From $12.99
The Sullivanians: Sex, Psychotherapy, and the Wild Life of an American Commune
Stille, Alexander
Hardcover
$12.99
Difficult Conversations: How to Discuss What Matters Most
Heen, Sheila
Patton, Bruce
Stone, Douglas
Paperback
$7.99
Wearing My Tutu to Analysis and Other Stories: Learning Psychodynamic Concepts from Life
Anderson, Catherine
Malawista, Kerry
Adelman, Anne
Paperback
$48.00
Inspired: Understanding Creativity: A Journey Through Art, Science, and the Soul
Richtel, Matt
Hardcover
$28.49
Philosophy in Turbulent Times: Canguilhem, Sartre, Foucault, Althusser, Deleuze, Derrida
Roudinesco, Elisabeth
Paperback
$42.00
Trauma and Recovery: The Aftermath of Violence--From Domestic Abuse to Political Terror
Herman, Judith Lewis
Paperback
$11.99
Driven to Distraction: Recognizing and Coping with Attention Deficit Disorder from Childhood Through Adulthood
Hallowell, Edward M.
Hallowell
Paperback
$11.99
Radical Compassion: Learning to Love Yourself and Your World with the Practice of Rain
Brach, Tara
Hardcover
$10.99
The Strength of Sensitivity: Understanding Empathy for a Life of Emotional Peace & Balance
Mesich, Kyra
Paperback
$9.99
Discover Your Soul Template: 14 Steps for Awakening Integrated Intelligence
Anthony, Marcus T.
Paperback
From $9.99
Adult Children of Emotionally Immature Parents: How to Heal from Distant, Rejecting, or Self-Involved Parents
Gibson, Lindsay C.
Paperback
$17.06
Essays V2: Moral And Entertaining On The Various Faculties And Passions Of The Human Mind (1815)
Clarendon, Edward Hyde Earl of
Paperback
$37.44
The War of Art: Break Through the Blocks and Win Your Inner Creative Battles
Pressfield, Steven
Paperback
From $11.99
No Bad Parts: Healing Trauma and Restoring Wholeness with the Internal Family Systems Model
Schwartz, Richard C.
Paperback
$17.99
Strong Ground: The Lessons of Daring Leadership, the Tenacity of Paradox, and the Wisdom of the Human Spirit
Brown, Brené
Hardcover
From $19.99
Publication Manual (Official) 7th Edition of the American Psychological Association
American Psychological Association
Paperback
From $14.99
Nonviolent Communication: A Language of Life: Life-Changing Tools for Healthy Relationships
Rosenberg, Marshall B.
Paperback
$20.89
Burn the Haystack: Decode Dating, Torch the Duds, and Make Room for Men Who Matter
Young Phd, Jennie
Hardcover
$28.50
Attached: The New Science of Adult Attachment and How It Can Help You Find--And Keep--Love
Levine, Amir
Heller, Rachel
Paperback
From $12.99
Hábitos Atómicos: Cambios Pequeños, Resultados Extraordinarios / Atomic Habits
Clear, James
Paperback
$16.10
The Dialectical Behavior Therapy Skills Workbook: Practical Dbt Exercises for Learning Mindfulness, Interpersonal Effectiveness, Emotion Regulation, a
Brantley, Jeffrey
McKay, Matthew
Wood, Jeffrey C.
Paperback
$24.65
The Culting of America: What Makes a Cult and Why We Love Them
Reed, Amy
Mestyanek Young, Daniella
Hardcover
$33.25
Your Ocd Will Hate This Book: A Proven System to Overcome Obsessive-Compulsive Disorder and Take Back Your Life
Peterson, Nathan
Hardcover
$28.50
Adult Children of Emotionally Immature Parents: How to Heal from Distant, Rejecting, or Self-Involved Parents
Gibson, Lindsay C.
Hardcover
$26.95
A Little More Social: How Small Choices Create Unexpected Happiness, Health, and Connection
Epley, Nicholas
Hardcover
$28.80
Getting to Yes: Negotiating Agreement Without Giving in
Ury, William
Patton, Bruce
Fisher, Roger
Paperback
From $11.99
Revenge of the Tipping Point: Overstories, Superspreaders, and the Rise of Social Engineering
Gladwell, Malcolm
Paperback
From $12.99
Atlas of the Heart: Mapping Meaningful Connection and the Language of Human Experience
Brown, Brené
Hardcover
From $14.99
The Balancing ACT: Creating Healthy Dependency and Connection Without Losing Yourself
Tawwab, Nedra Glover
Hardcover
$28.50
The Complex PTSD Workbook: A Mind-Body Approach to Regaining Emotional Control and Becoming Whole
Schwartz, Arielle, PhD
Paperback
$16.14
My Grandmother's Hands: Racialized Trauma and the Pathway to Mending Our Hearts and Bodies
Menakem, Resmaa
Paperback
From $11.99
It Didn't Start with You: How Inherited Family Trauma Shapes Who We Are and How to End the Cycle
Wolynn, Mark
Paperback
From $11.99
Self-Love Workbook for Women: Release Self-Doubt, Build Self-Compassion, and Embrace Who You Are
Logan, Megan, MSW Lcsw
Paperback
$15.19
Beyond Belief: The Science-Backed Way to Stop Limiting Yourself and Achieve Breakthrough Results
Eyal, Nir
Hardcover
$28.50
Sometimes Therapy Is Awkward: A Collection of Life-Changing Insights for the Modern Clinician
Arzt, Nicole
Paperback
$31.24
Moral Economics: From Prostitution to Organ Sales, What Controversial Transactions Reveal about How Markets Work
Roth, Alvin E.
Hardcover
$31.50
The Ultimate Fun Adult Activity Book: Logic Puzzles, Sudoku, Mazes, Word Searches, Crosswords, Acrostics, Coloring, and More!
Demyanovich, Julie
Paperback
$13.29
The Secure Soul: Finding Inner Strength and Connection When Trust Doesn't Come Easy
Cook, Alison
Paperback
$18.99
The Internal Family Systems Workbook: A Guide to Discover Your Self and Heal Your Parts
Schwartz, Richard C.
Paperback
From $14.99
Anchored, Aligned, Accountable: A Framework for Transcending Bullsh*t and Transforming Our Lives and Work
Bethea, Aiko
Hardcover
$27.90
The Betrayal Bind: How to Heal When the Person You Love the Most Hurts You the Worst
Mays Lpc Csat-S, Michelle
Paperback
$28.69
Te vas a morir y todavía no has empezado a vivir: 29 principios para vivir mejor (y con más sentido)
Moreno Montana, Uli
Falces, Laura
Paperback
$16.79
Daring Greatly: How the Courage to Be Vulnerable Transforms the Way We Live, Love, Parent, and Lead
Brown, Brené
Paperback
From $11.99
Make It Stick: The Science of Successful Learning
Brown, Peter C.
McDaniel, Mark A.
Roediger, Henry L., III
Hardcover
From $19.99
The Road Less Triggered: Turning Conflict Into Connection with a Single Choice
Flanagan, Kelly
Paperback
$18.99
Engaged Compassion: Seven Practices to Cultivate Resilience, Connection, and a Joyous Life
Negi, Lobsang Tenzin
Hardcover
$26.60
Imagine That: Transform How You Think, Feel, and Live with the Science of Imagination
Vieten, Cassandra
Hardcover
$27.55
The Power of Moments: Why Certain Experiences Have Extraordinary Impact
Heath, Chip
Heath, Dan
Hardcover
$28.50
Synchronicity: An Acausal Connecting Principle. (from Vol. 8. of the Collected Works of C. G. Jung)
Jung, C. G.
Paperback
$12.30
Hbr's 10 Must Reads on Emotional Intelligence, Updated and Expanded (Featuring What Makes a Leader by Daniel Goleman)
Ibarra, Hermina
Review, Harvard Business
Goleman, Daniel
Paperback
$25.60
The 6 Types of Working Genius: A Better Way to Understand Your Gifts, Your Frustrations, and Your Team
Lencioni, Patrick M.
Hardcover
From $9.99
Come Closer: Childhood Wounds, Adult Love, and the Secrets of Emotional Intimacy
Atlas, Galit
Hardcover
$28.50
The Art of Letting Go: Stop Overthinking, Stop Negative Spirals, and Find Emotional Freedom
Trenton, Nick
Hardcover
$28.99
Maybe You Should Talk to Someone: A Therapist, Her Therapist, and Our Lives Revealed
Gottlieb, Lori
Hardcover
$28.50
When Everyone Knows That Everyone Knows . . .: Common Knowledge and the Mysteries of Money, Power, and Everyday Life
Pinker, Steven
Hardcover
From $14.99
Friendship Skills for Neurodivergent Adults: A Guide for the Anxious, Uniquely Wired, and Easily Distracted
Maguire, Caroline
Hardcover
$27.00
Decolonizing Therapy: Oppression, Historical Trauma, and Politicizing Your Practice
Mullan, Jennifer
Hardcover
$42.74
This Book May Cause Side Effects: The Curious and Dangerous Power of the Nocebo Effect, Placebo's Evil Twin
Pilcher, Helen
Hardcover
$28.50
Once Upon a Stranger: The Science of How "Small" Talk Can Add Up to a Big Life
Sandstrom, Gillian
Hardcover
$28.49
Publication Manual (Official) 7th Edition of the American Psychological Association
American Psychological Association
Paperback
$69.59
Raising Conscious Sons: Cultivating Purpose, Connection, and Inner Power in a Chaotic World
Tsabary, Shefali
Hardcover
$28.49
Raising Conscious Daughters: Building Confidence, Courage, and Inner Power in an Anxious World
Tsabary, Shefali
Hardcover
$28.49
The Fearless Organization: Creating Psychological Safety in the Workplace for Learning, Innovation, and Growth
Edmondson, Amy C.
Hardcover
From $14.99
Difficult Conversations: How to Discuss What Matters Most
Patton, Bruce
Stone, Douglas
Heen, Sheila
Paperback
From $11.99
AP Psychology Premium, 2027: Prep Book with 4 Practice Tests + Comprehensive Review + Online Practice
Weseley, Allyson J., Ed D.
McEntarffer, Robert, PH. D.
Paperback
$28.49
Say This, Not That: How to Master 7 Dreaded Conversations As a Leader in the Modern Workplace
Flickinger, Chris
Paperback
$14.24
You Are the One You've Been Waiting for: Applying Internal Family Systems to Intimate Relationships
Schwartz, Richard C.
Paperback
$17.99
The Molecule of More: How a Single Chemical in Your Brain Drives Love, Sex, and Creativity--And Will Determine the Fate of the Human Race
Lieberman, Daniel Z.
Long, Michael E.
Paperback
$18.95
How to Win Friends and Influence People: Updated for the Next Generation of Leaders
Carnegie, Dale
Hardcover
From $14.99
The Addiction Recovery Workbook: Powerful Skills for Preventing Relapse Every Day
Freedman, Paula A.
Paperback
$23.74
King, Warrior, Magician, Lover: Rediscovering the Archetypes of the Mature Masculine
Gillette, Doug
Moore, Robert
Paperback
From $10.99