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Books, Bytes and Business: The Promise of Digital Publishing

Books, Bytes and Business: The Promise of Digital Publishing

Paperback

Business of WritingGeneral Reference

ISBN10: 1138267929
ISBN13: 9781138267923
Publisher: Routledge
Published: Nov 17 2016
Pages: 300
Weight: 0.94
Height: 0.63 Width: 6.14 Depth: 9.21
Language: English
In this readable, informative account, Books Bytes and Business uses book publishing to study challenge and change in the knowledge-based industries. Currently experiencing fierce levels of competition, extreme financial pressures and threatened by technology-induced obsolescence, the industry is used to analyse the vulnerability of traditional business models and the emergence of new opportunities and an exciting future.

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