The ABCs of Brand Marketing
Paperback
Series: Cribside Careers
Please select the version of book you would like to purchase.
ISBN13: 9798254194521
Publisher: Independently Published
Published: Mar 29 2026
Pages: 30
Weight: 0.21
Height: 0.08 Width: 8.50 Depth: 8.50
Language: English
Publisher: Independently Published
Published: Mar 29 2026
Pages: 30
Weight: 0.21
Height: 0.08 Width: 8.50 Depth: 8.50
Language: English
From A to Z, this playful alphabet book turns the world of brand marketing into a story kids can enjoy and grown-ups will instantly recognize. Each letter introduces a core concept of the marketer's craft, from Awareness and Brand Identity to Year-End Reports and Zoom Meetings. With simple language, witty nods to the realities of campaign briefs and conference calls, and a tour through everything from Focus Groups and KPIs to Net Promoter Scores and Out-of-Home Ads, it is a fast, fun read that doubles as a surprisingly sharp primer on how brands get built. Perfect as a gift for marketing professionals, brand strategists, and agency veterans with little ones at home, this is an ABCs book with just enough truth to make you laugh - and just enough jargon to make you cringe in the best possible way.
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