Marketing in 1990

The Phenomenon of Political Marketing by O'Shaughnessy, Nicholas Jackson

City-Center: Erfolgsfaktoren innerstädtischer Einkaufszentren by Bühler, Thomas

The Development of International Markets by Walmsley, J.

Computergestütztes Marketing by Both, Martin, Gaul, Wolfgang A.

French for Management and Business by Jochum, Jacques, Griffiths, Brian

Charismatic Capitalism: Direct Selling Organizations in America by Biggart, Nicole Woolsey

Building a Chain of Customers by Schonberger, Richard J.

International Perspectives on Trade Promotion and Assistance by

Market-Oriented Pricing: Strategies for Management by Morris, Michael, Morris, Frederck

Be Your Own Sales Manager: Strategies and Tactics for Managing Your Accounts, Your Territory, and Yourself by Cathcart, Jim, Monoky, John, Alessandra, Tony

The Focused Interview: A Manual of Problems and Procedures by Merton, Robert K.

Public Relations Research Annual: Volume 2 by

Survey Research for Managers: How to Use Surveys in Management Decision-Making by Hutton, Peter F.

Strategische Unternehmungsführung Und F&e-Management: Qualifikationen Für Führungskräfte by Schmitz, Gereon, Berthel, Jürgen, Herzhoff, Sabine

Drop Shipping as a Marketing Function: A Handbook of Methods and Policies by Scheel, Nicholas T.

Informationsverarbeitung Im Industriellen Vertriebsaußendienst: Computer Aided Selling (Cas) by Steppan, Günter

The Future of Free Speech Law by Wright, Robert G.

Wettbewerbsstrategie by Hinterhuber, Hans H.

Werbewirkungsanalyse Mit Expertensystemen by Neibecker, Bruno

Das Sicherheitsverhalten Von Konsumenten by Asche, Thomas

Selling to a Segmented Market: The Lifestyle Approach by Swenson, Chester A.

The Legal and Economic Aspects of Gray Market Goods by Lipner, Seth

Strategische Absatzmarktplanung: Kunden- Und Wettbewerbsanalyse Für Logistikunternehmen by Zöllner, Werner A.

Expertensystem Zur Beurteilung Von Anzeigenwerbung by Esch, Franz-Rudolf

Advertising and the Transformation of American Society, 1865-1920 by Norris, James

Unternehmerische Herausforderung Durch Den Europäischen Binnenmarkt 1992 by

Food Product Development: From Concept to the Marketplace by Saguy, I. Sam, Graf, Ernst

Entwicklung Eines Expertensystems Für Absatzprognosen Durch Konzeptionelles Prototyping by Schweneker, Olaf

Advances in International Marketing by

Expert Systems for Scanner Data Environments: The Marketing Workbench Laboratory Experience by Gallagher, John P., McCann, John M.

Doing Business with South Korea: A Handbook for Executives in the Public and Private Sectors by Hynson, Lawrence M.

Emotion in Advertising: Theoretical and Practical Explorations by Dubitsky, Tony M., Edell, Julie A., Agres, Stuart