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Your Business Is Invisible: The Difference Between Self-Employment and a Transferable Business
Paperback
Publisher: Independently Published
Published: May 12 2026
Pages: 30
Weight: 0.12
Height: 0.06 Width: 6.00 Depth: 9.00
Language: English
Eleanor built her honey business for twenty-three years. The revenue was real. The customers were loyal. The operation worked. When she sold, she left money on the table - not because the business lacked value, but because no buyer could see what made it work.
Three days after her site launched, a stranger found it, trusted what she saw, and booked. Eleanor didn't lift a finger.
Same woman. Two businesses.
One built to be held. One built to be transferred.
The difference isn't effort. It's what exists outside the person running it.
This book names what most owners never build - and what it costs when they don't.
Ed Dziuk is the founder of FrontFrame, a company that builds the infrastructure small businesses need to be found, trusted, operated, and transferred. The systems described in this book were built from lived experience - because Eleanor's story was real.
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