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Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Winning the Big Ones: How Teams Capture Large Contracts

Winning the Big Ones: How Teams Capture Large Contracts

Paperback

Business General

ISBN10: 1300413344
ISBN13: 9781300413349
Publisher: Lulu Pr
Published: Nov 24 2012
Pages: 336
Weight: 1.09
Height: 0.75 Width: 6.00 Depth: 9.00
Language: English
The authors, using the techniques in Winning the Big Ones, have helped their clients win over $286 Billion in contract awards with an 86%% win rate. This book describes how capture teams pursue and win large contracts. Learn how top performing capture teams pursue and win large contracts: - Structure your business acquisition process like the top performers - Select the best few opportunities - Develop a win strategy that differentiates your solution on those attributes most important to the customer - Establish the Price-to-Win to bid the highest price possible and win - Collect intelligence and conduct competitive analysis - Influence the customer to shape the acquisition to improve your position - Pre-sell your solution - Organize and staff the capture team - Craft persuasive win themes and proofs of benefits - Close the sale with effective negotiation strategies. All of these techniques are illustrated with a hundreds of real world examples.

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Business General