Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
612-822-4611

  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Winning the War for Talent in Emerging Markets: Why Women Are the Solution

Winning the War for Talent in Emerging Markets: Why Women Are the Solution

Rashid, Ripa
Hewlett, Sylvia Ann

Hardcover

Business GeneralSocial Movements

Publisher Price: $35.00

ISBN10: 1422160602
ISBN13: 9781422160602
Publisher: Harvard Business Review Pr
Published: Aug 29 2011
Pages: 288
Weight: 1.12
Height: 0.95 Width: 6.43 Depth: 9.47
Language: English
The war for talent is heating up in emerging markets. Without enough brain power, multinationals can't succeed in these markets. Yet they're approaching the war in the wrong way--bringing in expats and engaging in bidding wars for hotshot local male managers.

The solution is hiding in plain sight: the millions of highly educated women surging into the labor markets of Brazil, Russia, India, China, and the United Arab Emirates. Increasingly, these women boast better credentials, higher ambitions, and greater loyalty than their male peers.

But there's a catch: Attracting and retaining talented women in emerging economies requires different strategies than those used in mature markets. Complex cultural forces - family-related pulls, such as daughterly duties to parents and in-laws, and work-related pushes, such as extreme hours and dangerous commutes - force women to settle for dead-end jobs, switch to the public sector, or leave the workforce entirely.

In Winning the War for Talent in Emerging Markets, Sylvia Ann Hewlett and Ripa Rashid analyze these forces and present strategies for countering them, including:

- Sustaining ambition through stretch opportunities and international assignments

Also in

Business General

View All