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Why Advertising Fails: And How to Make Yours Succeed
Paperback
AccountingBusiness GeneralMarketing
Publisher Price: $19.99
ISBN13: 9781642253467
Publisher: Advantage Media Group
Published: Nov 23 2021
Pages: 224
Weight: 0.67
Height: 0.47 Width: 6.00 Depth: 9.00
Language: English
How often have you spent your money on an ad only for it to fall - at, bringing only a fraction of the results that you dreamed? Unfortunately, this happens far too often. But what's to blame--company leadership, the format for the ad, the product itself?
Featuring guest chapters from some of the world's leading marketers, you'll learn what you're getting wrong with your copywriting and messaging, why your campaigns need a Big Idea, and how to build a list of raving fans to systematize your advertising. It's not too late to turn your advertising around and start generating revenue--your business depends on it!
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