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Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
What's Keeping Your Customers Up at Night?: Close More Deals by Selling to Your Client's Pain

What's Keeping Your Customers Up at Night?: Close More Deals by Selling to Your Client's Pain

Paperback

AccountingBusiness GeneralManagement

ISBN10: 0071411038
ISBN13: 9780071411035
Publisher: Mcgraw Hill Book Co
Published: Feb 27 2003
Pages: 192
Weight: 0.63
Height: 0.48 Width: 5.98 Depth: 9.09
Language: English
Combines public relations strategies with consultative sales techniques in a strategic framework. This book teaches salespeople to uncover a client's deepest concerns and to position their products or services in light of those concerns, using message points and other traditional PR tactics to help them successfully sell to the customer's pain.

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Business General