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Values-based Service for Sustainable Business: Lessons from IKEA

Values-based Service for Sustainable Business: Lessons from IKEA

Paperback

Series: Routledge Studies in Management, Organizations and Society

Business General

ISBN10: 0415620392
ISBN13: 9780415620390
Publisher: Routledge
Published: Mar 4 2011
Pages: 142
Weight: 0.38
Height: 0.30 Width: 5.50 Depth: 8.50
Language: English
This is the first book on the role of values in developing and managing service companies, emphasizing sustainable business. The authors examine the role of values in forming a service culture which creates customer value.

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Edvardsson, Bo

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Business General