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612-822-4611
Understanding Broadcast and Cable Finance: A Primer for the Nonfinancial Managers

Understanding Broadcast and Cable Finance: A Primer for the Nonfinancial Managers

Paperback

AccountingBusiness GeneralInvesting & Finance

ISBN10: 0240809580
ISBN13: 9780240809588
Publisher: Routledge
Published: Jan 23 2008
Pages: 232
Weight: 1.00
Height: 0.60 Width: 6.00 Depth: 8.90
Language: English
Understanding Broadcast and Cable Finance helps explain all the financial complexities of a modern electronic media enterprise. Whether you are a news director, sales manager, engineer or any other non-accounting professional that has a stake in the success of your company, this book will bring you up-to-speed on the essentials of financial management for broadcasting and cable.

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Business General