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Things to Know About Trade-Marks
Hardcover
Business GeneralManagementMarketing
ISBN13: 9781023390200
Publisher: Anson Street Press
Published: Mar 29 2025
Pages: 140
Weight: 0.83
Height: 0.38 Width: 6.14 Depth: 9.21
Language: English
Things to Know About Trade-Marks: A Manual of Trade-Mark Information, meticulously prepared for print republication, offers a fascinating glimpse into the world of early 20th-century brand building and intellectual property. Authored by J. Walter Thompson, a pioneering name in advertising, this manual provides invaluable insights into the strategic use of trademarks in marketing and business.
Explore the historical landscape of trademarks, their significance, and their application in a burgeoning marketplace. This book is a treasure trove of information on how businesses of the past navigated the complexities of establishing and protecting their brand names and intellectual property. Delve into the strategies employed to build brand recognition and consumer trust. Whether you're interested in business law, marketing history, or the evolution of advertising, this book offers a unique and informative perspective on a cornerstone of commerce.This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it.
This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work.
Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.
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