Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
612-822-4611

  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Transnational Tourism: Globalization Challenges and Opportunities

Transnational Tourism: Globalization Challenges and Opportunities

Ushakov, Denis

Paperback

Business General

ISBN10: 0244115419
ISBN13: 9780244115418
Publisher: Lulu Pr
Published: Sep 14 2018
Pages: 190
Weight: 0.51
Height: 0.40 Width: 5.83 Depth: 8.27
Language: English
Transnational corporations today seem to be the only globally competitive type of entrepreneurship which allows accumulation of tourism production advantages of dozens of countries within the TNC's nets. The synergistic effect of cross-border business and ICT achievements encourages transnationals not only to increase their own market share and profit, but also to overcome the problems of asynchronous tourism development and business imperfections to maintain client-orientation and marketing strategies efficiency. The main problem solved in this monograph is the definition of fundamental conditions for the formation, development, and further progress of tourism TNCs, the institutional conditions for their competitive advantages formation, and their implementation in regional markets. This book is oriented for tourism industry professionals, MBA and PhD candidates in management and international business fields, and for all interested in globalization and transnationalization issues.

Also in

Business General

View All