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Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
That Will Never Work: The Birth of Netflix and the Amazing Life of an Idea

That Will Never Work: The Birth of Netflix and the Amazing Life of an Idea

Hardcover

Business BiographiesBusiness General

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ISBN10: 0316530204
ISBN13: 9780316530200
Publisher: Little Brown and Company
Published: Sep 17 2019
Pages: 336
Weight: 1.20
Height: 1.30 Width: 6.20 Depth: 9.20
Language: English
In the tradition of Phil Knight's Shoe Dog comes the incredible untold story of how Netflix went from concept to company-all revealed by co-founder and first CEO Marc Randolph.

Once upon a time, brick-and-mortar video stores were king. Late fees were ubiquitous, video-streaming unheard was of, and widespread DVD adoption seemed about as imminent as flying cars. Indeed, these were the widely accepted laws of the land in 1997, when Marc Randolph had an idea. It was a simple thought--leveraging the internet to rent movies--and was just one of many more and far worse proposals, like personalized baseball bats and a shampoo delivery service, that Randolph would pitch to his business partner, Reed Hastings, on their commute to work each morning.

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Business General