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Technology and Workflows for Multiple Channel Content Distribution: Infrastructure Implementation Strategies for Converged Production

Technology and Workflows for Multiple Channel Content Distribution: Infrastructure Implementation Strategies for Converged Production

Hardcover

General ReferenceTechnology & Engineering

ISBN10: 1138145734
ISBN13: 9781138145733
Publisher: Routledge
Published: Jul 27 2016
Pages: 346
Weight: 1.71
Height: 0.91 Width: 7.51 Depth: 9.71
Language: English
This book addresses the emergence of multi-channel broadcasting. Televisions, PCs, handheld and mobile reception devices now all receive content hat was once solely distributed by broadcast TV. No book currently on the market addresses the production infrastructure necessary to efficiently produce content for multi-channel delivery to a variety of reception platforms/devices. Readers will acquire an overview of not just the technology, but processes that impact the creative process and new cross-platform advertising sale/buy model.

Also from

Cianci, Philip

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Technology & Engineering