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Service Management: An Integrated Approach to Supply Chain Management and Operations

Service Management: An Integrated Approach to Supply Chain Management and Operations

Paperback

Business General

ISBN10: 0134778014
ISBN13: 9780134778013
Publisher: FT Press
Published: Oct 31 2017
Pages: 520
Weight: 1.85
Height: 1.00 Width: 6.90 Depth: 9.10
Language: English
Tie customer-driven strategies to service operations and process management, and sharpen your focus on creating customer value throughout your entire service organization! This comprehensive, multidisciplinary reference thoroughly covers today's most effective theories and methods for managing service organizations, drawing on innovative insights from economics, consumer behavior, marketing, strategy, and operations management. Leading experts Cengiz Haksever and Barry Render provide crucial insights into emerging service operation and supply chain topics, reinforcing key points with up-to-date case studies. Service Management contains a valuable chapter-length introduction to linear and goal programming and its services applications; and also addresses many other topics ignored by competitive texts, such as:

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Business General