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The Strategy and Tactics of Pricing: A Guide to Growing More Profitably International Student Edition
Paperback
Business GeneralManagementMarketing
ISBN13: 9781032016825
Publisher: Routledge
Published: Jul 31 2023
Pages: 336
Weight: 1.38
Height: 0.75 Width: 7.00 Depth: 10.00
Language: English
The Strategy and Tactics of Pricing is the most well-established and influential strategic pricing text available, relied on by practitioners and students globally as a core guide for value-based pricing.
1 different editions
Also available
The Strategy and Tactics of Pricing: A Guide to Growing More Profitably International Student Edition
Nagle, Thomas T.
Gruyaert, Evert
Müller, Georg
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Müller, Georg
The Strategy and Tactics of Pricing: A Guide to Growing More Profitably International Student Edition
Nagle, Thomas T.
Gruyaert, Evert
Müller, Georg
Hardcover
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