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Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Strategic Storytelling: Why Some Stories Drive Your Success at Work But Others Don't

Strategic Storytelling: Why Some Stories Drive Your Success at Work But Others Don't

Paperback

Business General

Publisher Price: $24.95

ISBN10: 1399804731
ISBN13: 9781399804738
Publisher: John Murray Languages
Published: Dec 3 2024
Pages: 288
Weight: 0.55
Height: 0.80 Width: 5.30 Depth: 8.40
Language: English
In today's connection economy, the most successful leaders inspire their people with purpose and meaning. Powerful corporate storytelling can mobilize people around an organizational objective in a way that a focus on market share never will. Be it a digital transformation or a diversity and inclusion initiative, corporate change needs the support of the people in that organization in order to stick.

Yet, while all stories can move people to take action, storytelling isn't a one size fits all. The most effective influencers learn to flex their narrative based on the audience's time or their level of expertise.

A story that works on the stage doesn't work in the boardroom

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