Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
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  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Strategic Management of Biotech Firms: Innovation, Competition and Value Creation in the Knowledge Economy

Strategic Management of Biotech Firms: Innovation, Competition and Value Creation in the Knowledge Economy

Achard, Paola Olimpia

Paperback

Business GeneralManagementMarketing

ISBN13: 9798898815967
Publisher: Bentham Science Publishers
Published: Jun 3 2026
Pages: 124
Weight: 0.69
Height: 0.32 Width: 7.00 Depth: 10.00
Language: English
A comprehensive analysis of the biotechnology sector, Strategic Management of Biotech Firms focuses on how firms operate, compete, and innovate within complex global environments. It examines key political, economic, social, technological, environmental, and legal factors shaping the biotech industry, with particular attention to the European context.

The book explores strategic approaches to competition, including collaborations, cross-sector partnerships, and mergers and acquisitions. It also highlights innovation management through evolving business models, emphasising the role of research, intellectual property, risk management, and global expansion. Comparative insights from countries such as Italy, Spain, the UK, and South Korea offer a broader international perspective.

Further, the book analyses value-generating activities and strategic resources within biotech firms, covering operations, technology development, marketing, and organisational capabilities. It concludes with a focus on strategic marketing, intellectual property management, and the contribution of biotech firms to sustainable development.

Key Features:

-In-depth analysis of the biotech sector and its macro-environment.

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