Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
612-822-4611

  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Strategic group model of the European airline industry: A critical evaluation of an external analysis model

Strategic group model of the European airline industry: A critical evaluation of an external analysis model

Schmidt, Sandy Katrin

Paperback

Business General

ISBN10: 3638937038
ISBN13: 9783638937030
Publisher: Grin Verlag
Published: May 19 2008
Pages: 24
Weight: 0.09
Height: 0.06 Width: 5.83 Depth: 8.27
Language: English
Seminar paper from the year 2008 in the subject Business economics - Operations Research, grade: 1st - 76 %, University of Lincoln, language: English, abstract: This paper aims to investigate in the limitations and benefits of the strategic group model in relation to the appliance of the model to the European airline industry. Therefore, the first part will shortly summarize the model including issues concerning the appliance as well as advantages. The second part will than have a short look at current trends and factors driving the industry. This will be followed by the appliance of the model to the chosen industry while plotting the 22 investigated enterprises within strategic group maps each showing the interrelation of two chosen criteria. Finally, the model will be critical evaluated concluding in giving evidences about the overall value of the model.

Also from

Schmidt, Sandy Katrin

View All

Also in

Business General

View All