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Sports Equipment Innovation: A Study of Italian and French Cases

Sports Equipment Innovation: A Study of Italian and French Cases

Paperback

Series: Palgrave Studies in Global Entrepreneurship

Business GeneralManagementSports General

Currently unavailable to order

ISBN10: 9819799732
ISBN13: 9789819799732
Publisher: Palgrave MacMillan
Published: May 31 2026
Pages: 176
Language: English

This book investigates the innovative trajectories of sports companies in different cultural and geographical contexts and analyzes how they manage the knowledge obtained from collaboration with end users, suppliers, and their own experiences. In doing so, it presents an empirical analysis with in-depth interviews with experts in the innovative field of the following companies involved in sports equipment: Keyena, Sherco, Francus, Picture Organic Clothing, Macron, Dainese, Mondo, La Sportiva, BasicNet, and Pirelli.

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Business General