• Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Sport Business in the Global Marketplace

Sport Business in the Global Marketplace

Hardcover

Series: Finance and Capital Markets

Business GeneralEconomicsManagement

ISBN10: 140390300X
ISBN13: 9781403903006
Publisher: Springer Nature
Published: Oct 4 2002
Pages: 241
Weight: 1.15
Height: 0.77 Width: 6.26 Depth: 9.66
Language: English
Sport has become big business. This book takes a global look at the business of sport focusing upon the structure of the sport industry, commercialisation of sport, sport marketing, franchising, television and other rights and the rise of the global super athletes and teams. This is positioned in a global political and economic context and in the framework of global uncertainties and scenarios.

1 different editions

Also available

Also in

Business General