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Tatuajes, No Marcas
Paperback
Publisher Price: $18.95
ISBN13: 9781954676787
Publisher: Indigo River Publishing
Published: Oct 1 2024
Pages: 168
Weight: 0.51
Height: 0.36 Width: 6.00 Depth: 9.00
Language: Spanish
...ilumina uno de los aspectos más incomprendidos del lanzamiento de una empresa y deberÃa permitir a innumerables emprendedores dormir mejor por la noche. - Scott Stedman, emprendedor en serie y autor de Mouse, una novela. (Grupo de libros Greenleaf)
Ya sea que sea un emprendedor en ciernes, una pequeña empresa establecida, una persona influyente en las redes sociales, un especialista en marketing de una gran corporación (o algo intermedio), la idea de ser una marca se considera esencial para el desarrollo de una estrategia de marketing sólida.
Pero y si no lo es?
En Tatuajes, no marcas: una guÃa para emprendedores sobre marketing inteligente y creación de negocios, el innovador de medios Clint White le da la vuelta a la marca. Muestra cómo su enfoque flexible de tatuaje para la participación del consumidor es una mejor opción para la mayorÃa de las empresas y organizaciones.
A diferencia de las marcas impulsadas por el mercado, los tatuajes están impulsados por una misión. Son personales, identificables y lo suficientemente ágiles como para evolucionar con las necesidades de los consumidores, y no arruinan el banco. Hacen que los consumidores hablen con entusiasmo dentro y fuera de lÃnea sobre cómo su producto o servicio marca una diferencia en sus vidas.
Basándose en la investigación, la psicologÃa y décadas de experiencia, Tatuajes, no marcas ofrece un enfoque innovador de marketing. Incluye pasos sencillos para pre- pararse para el éxito e identificar el enfoque de marketing que mejor funcionará para usted y su producto oservicio.
Después de todo, eres un tatuaje, no una marca. Y eso es algo muy bueno!
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