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Pilares del contenido: Cinco recursos para fortalecer a tu equipo
Paperback
Series: Contenidos Para Empresas
ISBN13: 9788409207428
Publisher: Eva Sanagustin Fernandez
Published: May 21 2020
Pages: 144
Weight: 0.44
Height: 0.31 Width: 6.00 Depth: 9.00
Language: Spanish
- Roadmap para guiar tus contenidos
- Buyer persona (y customer journey) para conocer a tu audiencia
- Guía de estilo (style guide) para expresar tu personalidad
- Calendario editorial para organizar tus contenidos
- Programa de embajadores para implicar a tus empleados (employee advocacy)
- Siguientes pasos
- Sobre Eva Sanagustín 1 capítulo = 1 pilar: elementos que lo componen, tipos o recursos relacionados, herramientas y ocho pasos para hacerlos realidad.
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