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Research Methods in Tourism, Hospitality and Events Management
Hardcover
ISBN13: 9781473919143
Publisher: Sage Publications Ltd
Published: Nov 7 2017
Pages: 360
Weight: 2.15
Height: 0.90 Width: 7.30 Depth: 9.10
Language: English
Coverage of the Internet and the digital environment as a space to carry out research has been included, and the use of technology in analysis such as SPSS, NVivo and Qualtrics is covered alongside the more traditional 'by-hand' methods. Hints, tips, exercises as well as end-of-chapter case studies demonstrate real challenges and practical examples from a variety of settings to help students understand how to manage and present their own research.
The book is complemented by examples of tourism destinations from Spain, Switzerland, Italy and India, and a selection of PowerPoint slides for lecturers.
Suitable for undergraduate and foundation degree students undertaking a research project in Tourism, Hospitality or Events Management.
1 different editions
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Research Methods in Tourism, Hospitality and Events Management
Brunt, Paul
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Semley, Natalie
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