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Recent Advances in Tourism Marketing Research

Recent Advances in Tourism Marketing Research

Hardcover

Business GeneralMarketing

ISBN10: 156024836X
ISBN13: 9781560248361
Publisher: Routledge
Published: Nov 19 1996
Pages: 294
Weight: 1.39
Height: 0.99 Width: 6.20 Depth: 8.81
Language: English
Recent Advances in Tourism Marketing Research offers tourism marketers an excellent basis for developing and evaluating their marketing efforts. The book explores exciting new approaches to conducting tourism marketing research and presents applications which will help you develop and implement new tourism marketing strategies in your business.

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Business General