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Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
The Reasons Behind the Failure of Even Big Brands: The CEO's Guide to Building an Irresistible Brand

The Reasons Behind the Failure of Even Big Brands: The CEO's Guide to Building an Irresistible Brand

Paperback

Business General

ISBN13: 9798399912066
Publisher: Independently Published
Published: Jun 26 2023
Pages: 74
Weight: 0.25
Height: 0.18 Width: 6.00 Depth: 9.00
Language: English
There Are No Shortcuts to Building a Strong Brand. Powerful, strong brands have individual personalities and are not the light version of something else. What makes this book unique is that it covers various aspects of building an irresistible brand, from defining its purpose and values to creating a compelling brand story. The book also focuses on building authentic connections with customers, the fusion of digital and traditional branding strategies, brand reputation management, and the significance of brand consistency

Meet the Author, Efoevi Kojovi Segbaya, a skilled bilingual (English & French) Brand Coach & Consultant. With a Bachelor's Degree in Sc Animation and 15 years of experience, Efoevi is dedicated to perfection. He orchestrated the influential corporate branding seminar The CEO Chair in partnership with Tradefare in West Africa, uniting CEOs from diverse sectors. In December 2019, Efoevi achieved certification as a Facebook Blueprint e-learner and received a Certificate in Boost Your Marketing with Facebook Pixels Help.

It encourages CEOs to embrace a long-term vision for their brand's success and become the driving force behind an irresistible brand.

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Business General