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Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Public Relations Writing: Strategies & Structures

Public Relations Writing: Strategies & Structures

Paperback

Business General

Currently unavailable to order

ISBN10: 1305500008
ISBN13: 9781305500006
Publisher: Wadsworth Pub Co
Published: Jan 1 2016
Pages: 384
Weight: 1.25
Height: 0.60 Width: 7.30 Depth: 9.10
Language: English
Providing the best of practical tools, real-world examples and proven theories, PUBLIC RELATIONS WRITING: STRATEGIES & STRUCTURES, 11th Edition, teaches you the essentials of writing with understanding and purpose. Extremely student friendly, it guides you step by step through a logical progression of PR writing, starting with the roles and responsibilities of the PR writer, followed by writing principles, preparing to write, writing for select audiences, and writing for crisis situations. It thoroughly explains the different styles and techniques behind writing principles. The Eleventh Edition also includes an entire chapter devoted to writing for social media.

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Business General