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Promoting Nonprofit Organizations: A Reputation Management Approach

Promoting Nonprofit Organizations: A Reputation Management Approach

Hardcover

Business GeneralMarketing

ISBN10: 0415899265
ISBN13: 9780415899260
Publisher: Routledge
Published: Apr 8 2013
Pages: 244
Weight: 1.00
Height: 0.70 Width: 6.10 Depth: 9.20
Language: English
Promoting Nonprofit Organizations guides the reader in developing and implementing a public relations strategy to enhance a nonprofit's reputation. Offering a highly practical approach, this is a great resource for students in public relations and nonprofit management courses, and for professionals seeking to enhance the success of their nonprofit organization.

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Business General