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Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
The Profit Assassins: Straight talk about how marketing differentiation can defend your business against lost profit

The Profit Assassins: Straight talk about how marketing differentiation can defend your business against lost profit

Paperback

Business General

ISBN10: 1439257140
ISBN13: 9781439257142
Publisher: Createspace
Published: Sep 23 2009
Pages: 220
Weight: 0.66
Height: 0.46 Width: 5.98 Depth: 9.02
Language: English
This book will awaken you to the ways profitable sales are lost due to poor differentiation of the marketing message. What makes your company unique is what makes you money but this is regularly overlooked. When you differentiate your message you sopport higher price point and build the right customer base. It's an incredible but under valued strategy. Buyers are still buying, even in tough economies but they are much more discerning than ever before. Don't let the profit assassins keep working in secret in your business.

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Business General