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Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
The Price of Now: How Time Preference Defines Your Wealth, Your Freedom, and Your Future

The Price of Now: How Time Preference Defines Your Wealth, Your Freedom, and Your Future

Paperback

Business GeneralSelf-Help

ISBN13: 9798250075312
Publisher: Independently Published
Published: Feb 27 2026
Pages: 202
Weight: 0.53
Height: 0.43 Width: 5.50 Depth: 8.50
Language: English

We live in a culture that celebrates speed, immediate pleasure, and quick solutions. The present moment is constantly glorified, while the future is treated as distant, uncertain, or easily postponed. The Price of Now begins with this reality to uncover a quiet principle that governs much of human decision making: time preference. It is this principle that explains why some people build freedom over time, why others remain trapped in cycles of consumption, and why many work more, earn more, and still live without margin.

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