The Power of Speech: Rhetoric and argumentation for those who want to be heard - and win
Paperback
Series: The Art of Thinking, Book 1
General ReferenceGeneral Education
Publisher: Independently Published
Published: Jun 8 2026
Pages: 110
Weight: 0.32
Height: 0.28 Width: 6.00 Depth: 9.00
Language: English
Drawing on the philosophical depth of Aristotle, Adorno, and Mário Ferreira dos Santos - and the practical clarity of decades in the field - WILLIAM MARCOS delivers in ten chapters what no university teaches with this precision: how discourse works, how persuasion operates, and how you can master both. Inside this book you will discover:
- Why being right is never enough - and what to do when it isn't
- The three pillars that drive every human decision: ethos, pathos, and logos
- How doctors, lawyers, and psychoanalysts use rhetoric without knowing it - and how you can use it deliberately
- The complete map of rhetorical figures with real professional examples
- How to transform the fear of public speaking into presence and authority
- Analysis of historical speeches: from Chaplin to Hitler, from Oscar Schmidt to broadcast journalism
- The ethics of discourse - because the power of words demands responsibility
The Power of Speech is not a book of tricks. It is an education. The difference between the professional who has something to say and the one the world actually listens to.
Series: The Art of Thinking - Author: WILLIAM MARCOS
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